Page 25 - iNET magazine.June.2021

How To Get Started

Investing In Real

Estate Right Now

By Brian K. Wright

Brian: Welcome, Cody! Is real estate the safest place networker and I’m building relationships with people, I
to put money right now? could leverage their time, money, skills, resources, and
connections.
Cody: I think it’s one of them. Real estate is a tangible
asset and you don’t have to go big. You don’t have to I grew my entire empire based on leverage. Once you
buy a 100-unit apartment complex on day one. Let’s master that game, use the concept of reciprocity.
say you need a place to live, but instead of buying a
regular house, you buy a duplex. You live in one and Brian: A lot of people get fixated on the price they get
you rent out the other side which offsets your cost of when they sell the property. But you make your money
living. when you buy the property.
Cody: I’m always buying below the repaired value or
You can get started in real estate in a lot of creative
ways. So, yes, I absolutely think it’s the best asset to the after repaired value. I’m always buying below the
start with. If you want to get off the ground, rent where market. And most of the time, I’m buying real estate
you live and own what you rent. that’s below the median.

Create cashflow. Sacrifice and play the long game and If everything in the area is $300,000, I might be picking
say, “If I kicked butt for 10 years in real estate and get them up for $200,000. And believe it or not, there are
as much cashflow as possible, I could build a financial a lot of people out there who are very motivated to
wall around me and my family. sell quickly. And when you think about real estate
traditionally, or if you think about somebody who has
And it doesn’t matter who the President is, where no financial motivation at all, why would they sell at a
prices go, or if gas goes up or down. You’ve built the discount?
generational foundation to win the money game.
But what about somebody going through a divorce or
Brian: Leverage is very important. Successful people bankruptcy, or being relocated or they lost their job?
build a good real estate portfolio and use other Maybe the house is old, ugly, and outdated and needs
people’s money. a ton of work and it won’t qualify for a traditional loan.
Cody: Leverage is power in this game. I can’t buy Any point in time, no matter what street you look at,
$100,000 worth of stocks for $10,000 very easily. But about 10% to 15% of the homeowners that own those
I can buy $100,000 worth of real estate for 10%-20% homes are motivated and willing to trade their house
down. for a quick sale to get quick cash. And that’s where you
come in.
Also, it’s a relationship business. If I’m a good

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