Page 29 - iNET magazine.June.2021
P. 29

The Three Questions You Need To Ask To


        Drive Success In Your Business


        by Brian K. Wright with Ace Doligosa



        Brian: Welcome, Ace! I’d love to ask you about         Now, I own my own media studio. We create
        your background.                                       digital content for thought leaders as well as
                                                               traditional TV development, film development, and
        Ace: I grew up in humble beginnings, and I’m the       more.
        first American born in my family. My parents were
        immigrant generation and my mother’s a nurse,          Brian: How did you get interested in this?
        my dad’s a building engineer. They know nothing
        about the media industry, which is where I ended       Ace:  I’ve always loved telling stories since I was
        up.                                                    a kid. I remember sitting in front of a TV screen
                                                               and watching a show, thinking about how it
        My career path wasn’t linear. I ended up doing         worked and why the story would be a good story
        six internships and then becoming an NBC page          to teach others how to live.
        in New York City, where the program has a 1.3%
        acceptance rate.                                       Then when I was five, I was staring at the TV and
                                                               tried to figure out how people got paid. So, I also
        People such as Regis Philbin, some of the              loved the business aspect of it.
        presidents of MGM, the top leaders of NBC
        Universal, and top leaders in media came from          Brian: What are some of the biggest challenges
        this program.                                          you see business owners having right now?

        So, what ended up happening was I just knew I          Ace:  The biggest challenge business owners
        wanted to do it and I didn’t know why. So, I kept      have right now is connecting the products and
        pushing and I learned everything from traditional      services they’re creating to their client base.
        marketing and PR from some of the best in the          That’s important.
        industry to TV development. Then I kept growing        A lot of people are just creating to create to make
        my interest.                                           money. Don’t align with chasing the money.



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