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Facebook And E-Commerce:

The Power Couple

by Zyan Williams-Crain

Some people call Facebook a ‘gold All you need to do is set a conversion- store. Your advertisement ad copy,
mine’ for e-commerce business while tracking pixel at the checkout page to plan, offer, and a button should all
some call it ‘best advertising agent.’ I get access to data regarding the actions expect to accomplish this objective.
like calling Facebook and E-commerce (like sales, etc.) of your client once they
“The Best-Match’. I’ve gathered the click your ad and measure your ROI What’s the next step?
top-notch e-commerce Facebook more accurately. The next step is getting started. Pre-
advertisement models that will give planning is the smartest choice to
you an easy route. Simply put, this is another awesome launch you toward your objectives.
way to run your Facebook ads for your
Engagement: e-commerce business. In case your history with Facebook
Imagine working on your Facebook advertising hasn’t been successful and
ads and spending dollars, but barely Create a lookalike audience: fruitful, it doesn’t imply that you should
getting any views or sales. On the The clients who resemble your current abandon Facebook as a stage for
contrary, your competitors have 1000 and past purchases are called lookalike advancing your business. It may take
likes, 200 comments, and 50 shares. clients. Facebook believes them to be a few endeavors to locate the correct
How does this happen? similar to your clients and more likely recipe. That’s why you should consider
to like your content if it is fruitful for the ideas that I mentioned above.
The reason behind this is a lack of current clients, too.
engagement with your clients. Break Keep in mind, Facebook is the world’s
the ice between you and your client Realizing this permits you to customize biggest online stage where you can
and build a fan relationship. The your content for them. Considering interface with your market. It merits
interaction on Facebook is all about that customizing your campaigns your time and cash to explore it.
likes, comments, and shares. These prompts an 89% uplift in conversion
comments can be related to the product rates online, you should practice this as
and queries. The goals hould be to get much as you can. Zyan Williams-Crain owns W-C Media, a
a specific number of interactions (likes, direct response Facebook ad company.
comments, and shares) and a particular Call to action: W-C Media automates and scales your
amount of people. Facebook promotions should motivate business by specializing in Facebook as
clients and urge them to take action. It’s for Shopify-based E-commerce and info
A conversion-tracking pixel: not like Google where the visitors have product companies. Because we take
A conversion-tracking pixel is a little a definite and focused purpose when the advertising off our clients’ hands,
piece of code that tracks the conduct they are served an advertisement; you don’t have to worry about doing
of clients who visited your site. Not Facebook clients aren’t effectively everything yourself. You’ll actually get
only that, Facebook later uses the data looking for your item as they look better at running your business! Book
of a client’s behavior on the site, along through their feed. Ads should catch your 15-min demo call with us today at
with conversion pixels, and comes up their consideration with staggering zwc-media.com
with a plan for your campaign to make visuals and make them click your ad.
a lookalike audience to target your ads. (602) 935-5288
The objective of your advertisement info@zwcmedia.com
is to get more individuals to visit your

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