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         in absolutely the correct fashion without OIV  ries which were laughed at 10 years ago are
         patronage. I think we‘d all be happy to have  now producing wine in extremely good qua-
         a controlling body which is responsible for all  lities. We are noticing this primarily in judges‘
         competitions.                           reactions, who are very surprised when they
                                                 are given information about the wines when
          Will the competitions change under the  the blind tasting is over.
         new conditions from a technical standpoint?   Technical innovations and further develop-
         Here you have to differentiate between  ments naturally also result in advantages in
         technical conditions in wine production  the competitions. A more precise assignment
         and the implementation of competitions.   when creating the flights, better monitoring
          Improved conditions in the production of  through analysis, faster and more precise ra-
         wine have naturally resulted in the quality of  ting during tasting, and much more. The me-
         wines getting better and better. Wine enthusi-  dal tables are also shifting at OIV tastings. We
         asts will now disagree with me and refer to  are only allowed to give awards to 30% of the
         these wines as mass-produced wines while  wines submitted.
         singing the praises of outstanding wines.   Due to their high quality, this 30% is almost
         These wines will naturally continue to exist,  exclusively populated by gold medal winners,
         and they constitute an important part of the  because of course the highest number of po-
         market. But normal consumers want to drink  ints goes down until the cut-off at the 30%
         a bottle of wine in the evening which doesn‘t  mark is reached. Not much changes in the
         cost more than 7 or 8 euros, and in most ca-  absolute top range of wines with great gold
         ses even significantly lower than that. Other  medals, but silver medals are rarely awarded
         wines are financially unfeasible for them. And  because there is such a large number of qua-
         the quality is constantly increasing in this re-  lity wines at gold level.
         gard thanks to technical innovations. Count-  But, on top of all the technical innovations,
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