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Index 229
eureka moment, 10–12 market orientation, 83, 88–89
point of no return, 12–13, 171 math story, 111, 112–113
entrepreneurial experience, past, 68, planning, 108
point of no return, 12–13
197 reality distortion field, 35–36
entrepreneurial passion, see passion staying power, 173, 178, 179, 180
entrepreneurial personality, 62–65, feature-level iterations, 137, 139
feel-good bubble, tools for bursting,
198–199
escalation of commitment, 42, 130 161–167
escaping from something, as Ferris, Tim, 60
figure-ground illusion, 85–86, 85f
motivation, 59, 195–196 financial keys, 116–122
ethics, 64, 199 financial motivations, 57–58, 72–73,
eureka moment, 10–12
Every Business Is a Growth Business 196
fire, feeding your, 182–183
(Charan and Tichy), 117 First Union Corporation, 12–13, 53,
execution
172, 173
assessing, 204–206 flash report, 121
lessons using four-quadrant flexibility, preserving, 148
focus, 44, 64, 199
framework, 146 follow-through, 44, 64, 199
paradox of strong, 128–134 Forbes, Malcolm S., 162
exercise, 185 forecasting, 30–31
experience and skills, 65–70, 90, founder misalignment, 26–27, 46
197–198 see also founder readiness
experiments/pilots, 148 founder readiness, 51–79
Eyring, Matthew J., 173–174, 176,
entrepreneurial personality,
177 62–65
facts, vs. opinions, 147–148 examples, 53–54
failure rates, startup, 51 founder misalignment vs., 46
family support/alignment, 73–74, improving, 55
overview, xvi, 54–56
201 passion, purifying, 76–79
Faulkner, J.C. positioning yourself for high
agility, 131, 141–142 performance, 71–76
commitment, 4 reasons and goals, clarifying,
communication, integrity of,
56–62
150–153, 156–157, 158, relationships and resources,
160–161, 164, 165–166
decision making, 40 leveraging, 70–71
dissatisfaction, 9–10 resources and readings, 207–208
as early leader, 7 skills and experience, 65–70
founder readiness, 53–54, 58, 60, staying power and, 183
66, 68, 70, 77–78
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