Page 62 - LTAmarketingplan20222023flipbook

225 Magazine Digital Campaign

Individual Buy

[225] is Baton Rouge’s city magazine and website geared towards foodies,
culture, and entertainment enthusiasts in the Capital City region!
DIGITAL

STATS
• 200,000+ pageviews per month on 225batonrouge.com & 225 app
• 22,000 FREE copies distributed monthly to the Greater Baton Rouge Area
• 8,000+ online e-edition reads per month

• 26,000+ 225 Daily opt-in email subscribers
• 101,000+ 225 social media followers on Facebook, Instagram

CAMPAIGN
Starts at any time.
TARGETING 30-day campaign

City Life website for Capital City Region
PROGRAMS
REPORTING Option 1
Delivered at end of the campaign 300 x 250 banner ad on

225batonrouge.com
AD SPECS Estimated 30,000 impressions
Contact marketing@louisianatravelassociation.org.
Option 2
MEDIA/DELIVERY Travel Blog Article & Photo Gallery on
Email ad materials to marketing@louisianatravelassociation.org, 225batonrouge.com/travel
emails must specify program and company name in the subject line.
Organic Social Post on 225
970 x 250 & 300 x 250 banner campaign-
Guaranteed 50,000 impressions

LTA MEMBER RATE
Option 1 $750
Option 2 $2,250

SPACE & MATERIALS DEADLINES
2 weeks before start date

Ad Representative
Erin Palmintier-Pou • erinp@225batonrouge.com

Contract or Insertion Order and Ad Materials are sent directly to LTA
62