Page 44 - My Marketing Sucks Book
P. 44
Your Website -Make Your Website the Center of Your Marketing Universe – For
most businesses, your website is the most critical component of your marketing
strategy and plan.
Consider your website to be you ‘hub’ from which all your marketing originates
and drives new business:
● If you do a direct mailer, it should direct people to a specific website page
for the sales copy.
● Any other flyers or informational pieces should direct people to your
website for further information.
● Your Google listing should have your website address clearly listed.
