Page 28 - The 10 Most Pominent Retail startups in 2019

10 PROMINENT
MOST
THE

10
Onlyrice.com: THE PROMINENT
MOST
Convenient Online rice ordering eCommerce Marketplace

Based out of Hyderabad, OnlyRice. units will start in all parts of major
com is India’s first convenient cities of South India as it is the
online rice ordering site that most rice consuming region.
provides a wide range of options
in all rice categories and all brands Vikram P
of rice delivered at fair prices. The Managing Director Onlyrice.com has 82 franchisees
company was initially formed as store at present and plans to acquire
Call Groceries India Pvt. Ltd. by 600+ stores in 2019 out of 8000+
Vikram P Chakravarthy and Sanjay exclusive rice stores and 25,000+ exclusive rice stores and 25,000+
Parmar with an objective to supply Kirana shops, out of which Kirana shops in Hyderabad
Groceries and Rice with Zero OnlyRice.com is tied up with 82
inventory model. Initially, the focus stores at present and planning to While in India, the B2B market
was towards supplying groceries tieup with 600+ store in 2019. space is fully dependent on credit
only to the B2B sector and rice to model and refrain businesses to
all B2B and B2C sectors. However, Even though the first two years, expand their market shares without
after understanding the difficulties they encountered challenges credit facility, OnlyRice.com
of selling rice on Kirana stores pertaining to grocery B2C supplies has tied up with an NBFC(Non
and that to carrying the bags of and credit difficulties in B2B Banking Financial Company)
rice manually, they decided to sales, by mid of 2017, it launched where they provide credit to the
develop a platform that is fully its merchant centric eCommerce rice and Kirana merchants that go
technology driven merchant centric model and since then there was no up to 1 Lakh for 30 days. “Here we
eCommerce market place, where looking back. It is in the process of all are in a win win situation. The
all rice merchants can upload establishing its own outlet and tie merchant gets his credit, we get
their products online through a up with rice shops to ensure easy our money within 24 hours and the
mobile app and do sales online. availability of rice orders at the bank gets interest from us for 30
This triggered the inception of doorsteps of the customers. The days. All of this
OnlyRice.com 2 years back. In platform has been successful in process is technology driven and
Hyderabad itself,there are 8000+ delivering in Telangana and Andhra our investors’ money is safe this
Pradesh and soon the delivering

28 December 2019