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ACCOUNT


                                                                                     MANAGEMENT


                                                                                      Identify and Solve Customer Payment Problems





                          RESPONDING TO OUR CUSTOMER'S NEEDS (CONTINUED)
                          For each type of customer need, try and list two ideas on how you can positively
                          influence the customer's behavior.

                                                 1.
                               Service Delays
                                                 2.

                                                 3.
                                Overloaded
                                                 4.

                            Rental Agreement     5.
                                   Setup                                                                                                                                                                                                               WELCOME & ORIENTATION  /  TRAINING ROADMAP
                                                 6.

                               Pay Schedule      7.
                                  Conflict       8.




                                                                         Did You Know?
                                                                         It is easier to keep a good
                                                                          habit going than it is to
                                                                          change a bad one.
                                                                          Try using statements that
                                                                          reinforce on-time payments.
                                                                           For example:
                  When WE have done something that causes bad
                                                                           • "We need more customers
                  habits for our customers, it is imperative that we
                                                                               like you, Mr. Jun!"
                  try to fix it as quickly as possible. In most of the
                                                                               • "It’ s always a pleasure
                 previous page's examples, we could have avoided
                                                                                  to see you, Ms. Jones."
                 non-renewal behavior by simply paying close
                 attention to our customer’s needs, abilities and
                                                                                  • "You are right on
                 expectations. Ask yourself before you reach out
                                                                                      schedule, Mrs.
                to each past-due customer: “Is this a payment
                                                                                       Morales."
                default or a payment ‘WE-fault’?”
                You can easily avoid these situations, but if you
                realize that we have turned a good customer
               into a non-renewing customer, it’s up to you to
               take responsibility—contact the customer and
               behavior.
               make it right, thereby driving the right customer







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         Drive_First_Gear_vF2-0_Day6.indd   259                                                                     7/28/2015   10:24:35 AM
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