Page 62 - AA 2018_11
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going to be deploying them in
        different ways,” Toro-Prieto explains.
          “They have Qantas mainline, and
        they have yet to start to be seeing exactly
        what is it that they want to be doing,
        but an A321neo flying coast to coast in
        Australia is an aircraft that will be doing
        very good service,” Toro-Prieto says.
          “Feeding into Sydney, Melbourne,
        Brisbane, some of the islands from the
        Pacific into these three cities, flying from
        Australia into areas of South-East Asia,
        that’s an aircraft that will have a lot of
        potential.”
          Indeed, the A321neo’s (and the
        NMA’s) true role in our market
        may well be to expand operations at
        airports outside Sydney or Melbourne,   the-market when densification is a     Will Boeing’s NMA provide a   short-lived high-density version
        with Brisbane, Perth, the Gold   factor, and indeed the proliferation   modern-day 767 replacement?   with business class seats that were
        Coast, Cairns, Canberra and Darwin   of long-haul, low-cost carriers (see   boeing  premium economy-style recliners
        particularly well situated in the range   Australian Aviation, October 2018)       rather than flat beds.
        sweet spot.                    within the Asia-Pacific region suggests               And that lack of premium economy
          Yet Airbus is cagey on stating   as much.                                        is notable in the context of this middle
        publicly the exact range vs passenger                                              class growing in importance and
        capacity of the A321neo and the   Airbus seems to be waiting to aim the            profitability for airlines. Premium
        A321LR, somewhat understandably   A330 at the MOM from above                       economy is already the most profitable
        in advance of Boeing’s NMA. At a   Airbus’s mid-1990s widebody twinjet             real estate on the plane, by square
        206-passenger capacity, Airbus lists a   was never expected to outsell its four-   centimetre, and its popularity means
        4,000nm range, around the distance   engined sister, the A340. Yet it has,         that airlines are increasingly installing
        between Sydney and Hong Kong. It’s   handsomely, and now dominates mid-            it even on smaller aircraft.
        unclear what assumptions back up   range operations on the widebody side             What the premium economy trend
        that figure, however.          of the middle of the market within                  does is push the size of a middle-of-
          On the network carrier side of the   Australia, on the triangle trunk routes,    market aircraft slightly higher: if four
        model, many of the airlines operating   on transcontinental services, and to       rows of premium economy replace five
        at this sort of range will likely operate   closer Asian destinations.             rows of premium economy, a larger
        substantially less dense aircraft:   The current engine option (the                aircraft is needed to carry the same
        premium cabins take up more space,   A330ceo) versions come in the                 number of passengers.
        extra-legroom sections are proving   original A330-300, ordered by Qantas            (On the narrowbody side, too,
        popular, and economy seats are   as an international aircraft, and the             fewer passengers in more spacious
        given more pitch. That all means   shorter yet longer range A330-200,              seating means lighter aircraft with
        fewer passengers, which provides a   used by Qantas, Virgin Australia and a        greater range. See: American Airlines’
        correspondingly lighter weight.   wide range of other airlines.                    transcontinental A321, which seats
          As an extreme example, the tiny   For new engine options (the                    just 102 passengers in a 3.5-class
        French all-business class airline   A330neo), Airbus offers what is                layout, where the airline focuses on
        La Compagnie, which flies the   essentially a flat replacement of the              premium load and frequency over
        3,200nm between secondary airports   A330-200 with the A330-800neo,                economy capacity.)
        of Paris and New York, is replacing its   while the A330-300 is succeeded by         Interestingly enough, few A330s
        74-seater Boeing 757-200 aircraft with   the -900neo. The neo has more range       operate with a full three-class layout,
        76-seater A321neos – and that’s the   – 8,150nm for the A330-800neo                with Cathay Pacific’s long-haul
        base neo, not the LR version with the   compared with the 7,300nm for the          version – seating 39 in business, 21 in
        extra fuel tanks. Clearly, the company’s   A330-200 – but both are substantially   premium economy and 191 in regular
        range, headwind and airport holding   more capable than the middle of the          economy for a total of 251 – one of the
        congestion assumptions for this sort of   market demands, as is the size.          few exceptions.
        lightweight operation are positive.  Qantas has three slightly varying   ‘A widebody   (On the 787-8 side, British Airways’
          At the other end of the airline   layouts for its refitted A330-200s,            seats 35 in a very dense business class,
                                       with either 27 or 28 business class
        spectrum sit the numerous low-cost   seats and 243 or 224 economy seats,  aircraft   25 in premium economy and 154
        carriers that have ordered the neo,                                                down the back, totalling 214, while Air
        where planning assumptions usually   20 in business and 255 in economy.  almost    Canada’s seats 20 in business, 21 in
                                       respectively. Virgin Australia seats
        include a lower rate of hold luggage                                               premium and 210 in economy, adding
        takeup than on legacy airlines, and   Neither airline offers premium   seems       up to 251.)
        where the 28in or 29in seat pitch does   economy on these aircraft.                  Once the options in the middle-
                                         Qantas, for its part, has made the
        not necessarily lend itself to flights   choice to upgauge the middle-of-the- inevitable   of-the-market firm up, it seems that
        at the eight-hour-plus extreme of the                                              there is space for a rethinking of
        middle of the market.          market from the Boeing 767-300ER   for many         the passenger experience that can
          At that point, a widebody aircraft   aircraft it previously used for short-      be offered, whether on a widebody,
                                       range, high-density missions to the
        almost seems inevitable for many   A330-200, including with a relatively  carriers.’  narrowbody or middle-of-market
        carriers to approach the middle-of-                                                aircraft.

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