Page 10 - CUSTOMER IS ALWAYS RIGHT WHOLE DOCUMENT
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                                 HOW TO WIN & MAINTAIN CUSTOMERS





                       Promise Good….Deliver GREAT





                       The Customer Is Interested in competitive product/service PRICE,

                       QUALITY & QUANTITY.




                        It is not enough in today's environment to just meet customers'
                       Expectations……..we must exceed them.


                       Not only have customer expectations of service quality increased

                       over the past few years, but customers have also shown an
                       increasing willingness to switch brands. If the customer is not
                       happy with your product or services, they will send their business

                       to your competitor.


                         Never take todays Customer for granted. If you promise a
                       customer a product within a certain period of  time, make sure

                       you deliver even before the expected delivery date. You should
                       also be mindful of your competitors delivery period as well.

                       This will help you beat competition thus delighting your customer.
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