Page 13 - Annual Report-final-final
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NBT JASHN LIVE IN CONCERT

                Amidst the Diwali Release clashes between KJo & Ajay Devgan, NBT announced its
                most ambitious & anticipated project- NBT Jashn Live In Concert with the 2
                stalwarts of Indian Music Industry- Diljit Dosanjh & Gurdas Maan around the same
                time. Though the risk involved was huge, it paid off handsomely with a total
                audience turnout of 6500+ & great overall revenue generation. An interesting
                observation made by trade pundits was that this blockbuster raked in more
                ticketing revenues than sponsorship revenue making it the first of its kind
                commercially successful event across BCCL languages.

                #Powerhouse of Successful Brands

                NBT RANGMANCH CLUB

                After a promising debut in July 2015, NBT Rangmanch Club continued to deliver
                knockout performances adding Rs.1.38 crores overall to the top line with a
                profitability of 60%. Around 70% of the revenues were generated from membership
                subscription & ticketing through 90+ events/workshops targeted towards members
                of all age groups. The feather in the cap were entertainment events such as
                “Comedy Nights Live” & “Carnival”. These events not only took our membership
                base to a whopping 14,683 but also added stature to the club through strategic
                alliances with leading names in General Entertainment Channels making it a win win
                situation for us. The legacy of RMC has been extended to Mumbai in the month of
                Mar which again saw a massive connect & in no time added close to 1000
                members.

                #Powerhouse of Successful Brands


























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